William Chase (founder of Tyrrell’s crisps and the award-winning Chase Vodka) has been talking to MSN recently about making one’s millions in food (see the full article here). Reading the article got me thinking that there really doesn’t appear to be much difference in the approach to marketing and selling…
Right. This one”s a little different. Most of what I know about this watch has been gleaned from French dive watch forums (see list below). There was a small arms race in watchmaking in the mid-90s: a race to develop oil-filled watches that would be able to resist incredible pressures (below…
Spurred on by recent claims from new entrants that there is little to offer the consumer in the $1000 dive watch market, I thought I’d try and provide a brief synopsis of what’s really out there. As I see it, consumers have three basic choices in this market: 1) tried and…